Your customers are on Facebook—let’s meet them there.
With 2.8 billion monthly users, how does one navigate Facebook to find your ideal customer? Let alone successfully sell to them? Spoiler: It’s with Lethal, of course.
Facebook allows you to target ultra-specific groups of people, giving you the ability to show your ads to the most relevant people, saving you time, money, and hassle.
Engaging, creative ads that don’t suck.
Advertising doesn’t have to feel sleazy, braggy, or boring. We make ads that are fun and functional.
We’ve all seen a bad ad before—they’re cringey, boring and bloody annoying. No thanks… skip.
We’re about creating the antithesis of these kinds of ads.
Think: ads that are a pleasure to view, that communicate powerfully, that are clever and timely, that speak directly to your audience’s pain points and offer one obvious solution—your brand.
case studies
Ads in action
Glow Vault
Australia, the vault is open. Meet your newest hook-up for the most affordable beauty, skincare and self-care essentials from brands you know and love: Glow Vault.
Healthy Power Meals
Healthy Power Meals dishes up ready-made meals that are not only mouth-wateringly delicious, but are healthy. Like, actually healthy.
Professional Babe
Bold, vivacious, shocking, and absolutely brilliant, Professional Babe was ready to usher in a new era: A website refresh, a bold new look, a digital presence that whether you love or hate it, you’ll definitely remember it.
Fit Society
Fit Society was built with one main goal in mind: To connect people to the best, most beloved international fitness brands. And so connect, we did! Armed with a powerful strategy, sleek website, and striking products, we helped grow quite the society.
what makes us different
Why choose Lethal?
01.
Return on investment
Sick of running expensive ads that have no reach and no results? We don’t blame you—let’s change that.
Our team of strategists will work with you to carve out a killer ad strategy with the best possible return on your investment.
02.
Expert strategy
No clue about Facebook ad strategy? No worries—we do.
From discovering your ideal audience, to knowing exactly where to allot your budget each month—your ads will be in very capable hands at Lethal.
03.
Mouthwatering copy
Can’t quite put your brand into words? Don’t worry—we can.
Advertising copy can make or break your ad. Luckily, our team can write you ad copy so punchy and clever, it will have even you wanting to click ‘buy now’.
04.
Clear as crystal
We believe in full-transparency when it comes to ads.
Not a cent will be spent without you knowing thanks to our sophisticated analytics tools and reports.
05.
One stop shop
You dream it, we can do it.
Lethal is a full-service digital agency, meaning if you want to throw in a website, a logo, some SEO, the kitchen sink, we’ll make it happen.
06.
20+ years of 5 stars
We’re not newbies—in fact, we’ve been in the ad space since 2002.
Plus, over those two decades, we’ve maintained a consistent 5-star rating from our clients. Not to brag.
Facebook advertising agency
Increase Sales With Our Facebook Marketing Agency
Advertising on Facebook is one of the fastest ways to get your message in front of the right people, provided how smart you are in your approach.
Once you begin working with our Facebook ads team at Lethal Digital, we’ll thoroughly research your brand to identify its strongest and best elements. We then channel this into a succinct promotional message to create a range of digital media, ad copy, and more.
We are passionate about getting you the best results possible, which is why we use split testing to track and monitor what works and what doesn’t. Our creative graphic design services, along with measured data are your secret weapon in converting leads.
testimonials
Client
FEEDBACK
Facebook advertising agency
Generate High-Quality Leads TO INCREASE SALES
Sure, you may be racking up a tonne of ‘likes’ on your Facebook page, but turning these likes into sales is where things get tricky.
A smart Facebook marketing campaign generates real, qualified leads and boosts your profits.
Not sure where to start? Request a free quote today and one of our Facebook marketing consultants will give you a call so we can deep-dive into your business goals. This will allow us to have a solid understanding of how we can create a Facebook advertising campaign that will get you results!
Facebook advertising agency
Advanced Targeted Marketing Tools
Here’s where technology and marketing blend seamlessly. Thanks to the Facebook Pixel and lookalike audiences, we can ensure an optimised audience match for your Facebook marketing.
When a customer visits your website, adds to cart, yet does not complete the purchase, we can help get your products in their Facebook newsfeed and convert. Dynamic ads and remarketing are designed specifically towards enticing your ideal client back to your website. They know you, they likely trust you, they just need a little reminder or nudge towards taking action.
Our Facebook for marketing specialists know how to get the most out of these advanced technologies, ensuring the best return on investment.
Facebook advertising agency
Measured Results to monitor and improve performance
Think of a regular newspaper ad; what percentage of readers are likely to be your ideal customer? Where and how do you track who’s seen and more importantly acted on your ad? We use sophisticated data analytics to provide transparency on every dollar spent.
Facebook regularly updates its algorithm, which can have a devastating impact on previously successful campaigns. Lethal knows digital: we stay up-to-date with all the latest changes and updates to ensure your Facebook advertising strategies run faultlessly.
Got a question?
Facebook Ads
frequently asked questions
A standard ad is made from specific copy and a graphic/videos that you choose and pair together, whereas a dynamic Facebook ad will automatically pull images of products from your online store and use those images as an ad. The dynamic ad will also be shown to users who have already demonstrated some form of interest in your brand or products.
As much as we’d love to give you a hard number, the answer to this question is entirely dependent on each business.
Long story short: Your budget depends on how many people you want to reach and how often you want your ad to appear. The more people and the more placements, the higher the budget.
Broadly speaking, a budget for an established business could be 5%–12% of revenue, whereas newer companies looking to grow faster may want to spend closer to 12%. Not sure where you lie? We can guide you through all of your options before you spend a cent.
Yes, and we’ll manage it all for you! We will guide you through set-up and then take the reins as much or as little as you’d like us to.
You dream it, we can probably do it. From standard to dynamic ads, we are able to get you set-up with both. We can also set up Retargeting ads that show customers products they’ve previously shown interest in.
In terms of ad creative, the sky’s the limit. We specialise in video, carousel, and static standard ads. We can handle the copywriting, ideation, and graphic work entirely, or collaborate with your own ideas and resources.
A Facebook pixel is a little snippet of code that we can install on your website that will help Facebook track and report your customers’ behaviour. Using a pixel is what allows us to show people products they’ve previously browsed, identify which Facebook users have purchased from your brand before, etc. In short, it helps us show your ads to the most relevant people.
EXPERTISE
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EXPLORING
Instagram Advertising
Turn your Instagram followers into customer conversions with smart, engaging Instagram advertising.
Google Advertising
Harness the power of Google Ads and see how it can help make your brand the go-to search result. Every time.
